Using Multiple Domain Names With Your Website

Why choose just ONE domain name to represent your business? Domain names are cheap and having more than one allows you to 1) capture more traffic; 2) build your brand; and 3) identify your referral/lead sources better.

I buy my domains from 1&1 (www.1and1.com) for $5.99 each and use their free domain forwarding service to point them to my sites. That way, I can register multiple variations of the business name as well as geographic tags. For example, if the business name is Home Inventory Professionals of Georgia," I might register a couple (for example):

• www.HomeInventoryProfessionalsofGeorgia.com
• www.GeorgiaHomeInventory.com
• www.HomeInventory-Georgia.com
• www.hip-georgia.com

Then, I can use different websites in different marketing materials and *track* where my visitors are coming from. I might use one domain with my Google AdSense account, so I can track traffic from that (to match up with what Google is reporting for click-throughs), another for my "traditional" marketing materials (business cards, signs, etc.), another for my Yellow Pages (and online YP) ads, etc.

Check to see if your domain name is available - Register it for $5.99 today! FREE domain forwarding included!

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1&1 offers free web statistics tracking for hosting through them, and I get a monthly report of my website traffic, what pages are being visited, and which of my domains people came through, and more. Your web site hosting company might offer something similar.