Here's the second installment in our series. (Click here for part 1)
6. Teach a class. An even better way to increase your credibility with prospects is to teach a class sponsored by another group or organization. Contact your local community college, for example. You will have to provide specific, detailed, useful information (you were anyway, right?!?!)... and no hard sell for your services.
7. Write a great ad for the phone book. Focus on the specific benefits you have to offer. Comprehensive services? Evening/weekend hours? Convenient payment options (Mastercard/Visa)?
8. Contact local property management firms. They may be interested in hiring you to conduct inventories of their properties as a service to their clients.
9. Offer free information. Educate prospects about specific aspects of the home inventory process. (For example: inventorying collectibles, or inventorying garages or off-site storage sites
10. Solicit referrals from happy, satisfied customers. Ask for referrals. Give out business cards stamped on the back with a special offer ($25 off complete inventory). Offer a bonus for the referring person ($25 off an annual update).
Tuesday, January 15, 2008
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